Frozen item: available for pickup or local delivery in the GTA and York Region only. See our Shipping Information page for details.
About Iron Will Raw Basic Rabbit
Iron Will Raw Basic Rabbit is a single-protein frozen raw food for dogs and cats, made in Canada from just three things: whole ground rabbit with bone, rabbit liver, and rabbit kidney. Nothing else goes in. There are no grains, fillers, thickeners, or vitamin pre-mixes.
Pet parents usually reach for it when their dog or cat reacts to common proteins like chicken or beef. Because rabbit is the only animal ingredient, it's a popular choice for elimination diets and for pets with food sensitivities. Many allergic pets have never eaten rabbit, which is what makes it useful as a novel protein. It's also a simple way to add variety to a rotational raw diet.
One thing to know up front: this is part of Iron Will Raw's Basic line, which is intended for intermittent or supplemental feeding. It isn't formulated as a complete diet on its own. See the FAQ below for how customers use it.
| Detail | What you get |
|---|---|
| Brand | Iron Will Raw (made in Canada) |
| Protein source | Rabbit only |
| Format | Frozen raw, ground, vacuum-sealed |
| Case size | 6 lb case: 4 × 1.5 lb or 6 × 1 lb packs |
| Suitable for | Dogs and cats |
| Feeding type | Intermittent / supplemental |
| Calories | 1,282 kcal/kg (about 580 kcal per 1 lb pack) |
Is Basic Rabbit Right for Your Pet?
A good fit if:
- Your pet reacts to chicken, beef, or other common proteins and you want a single, clean protein.
- Your vet has suggested an elimination diet trial.
- You feed a rotational raw diet and want to add rabbit.
- You feed both dogs and cats and want one product for both.
Talk to your vet first if:
- Your pet has pancreatitis or needs a low-fat diet. Once you remove the water, this food is roughly 33% fat, which is moderate for raw rather than low.
- You plan to feed it as your pet's only food long-term. It needs to be balanced first (see FAQ).
Ingredients
Whole rabbit with bone, rabbit offal (liver, kidney).
The bone supplies natural calcium and phosphorus. The liver and kidney add iron, vitamin A, and B vitamins that muscle meat alone doesn't provide.
Guaranteed Analysis
| Nutrient | As fed | Dry matter (approx.) |
|---|---|---|
| Crude Protein / Protéines brutes (min) | 16% | 59% |
| Crude Fat / Matières grasses brutes (min) | 9% | 33% |
| Crude Fibre / Fibres brutes (max) | 0.1% | 0.4% |
| Moisture / Humidité (max) | 73% | – |
| Taurine (min) | 0.08% | – |
| Energy / Énergie | 1,282 kcal/kg | |
Dry matter values are calculated by us from the guaranteed analysis to make comparison with kibble easier.
Local Frozen Delivery: Toronto, York Region & GTA
We deliver frozen raw food Monday to Friday, between 5 pm and 11 pm EST, to Toronto (including Scarborough, North York, Etobicoke, and East York), Markham, Unionville, Thornhill, Richmond Hill, Vaughan (Woodbridge, Concord, Maple), Aurora, Newmarket, and Stouffville.
Packages stay frozen or cold for about 10 to 12 hours, depending on the product and the weather. Some thawing on arrival is normal, and it's safe to refreeze. Please bring your order inside as soon as you can after delivery.
Eligible postal codes start with: M1, M2, M3, M4, M5, M6, M7Y, M8, M9, L3P, L3R, L3S, L3T, L3X, L3Y, L4A, L4B, L4C, L4E, L4G, L4H, L4J, L4K, L4L, L4S, L6A, L6B, L6C, L6E, L6G.
Feeding Tips
Thawing: Move a pack from the freezer to the fridge the night before. Once thawed, use it within 2 to 3 days. Don't thaw on the counter or in the microwave.
Switching over: Mix a small amount into your pet's current food and increase it gradually over 5 to 7 days to avoid an upset stomach.
Feeding it long-term: If your pet does well on rabbit and can't tolerate other proteins, it can become a main diet, but it needs to be balanced first. Plain meat, bone, and organ is typically short on nutrients like omega-3s, vitamin E, zinc, and iodine. We recommend working with your vet or a board-certified veterinary nutritionist to add the right supplements, rather than guessing.
Frequently Asked Questions
Can I feed Iron Will Raw Basic Rabbit to both my dog and my cat?
Yes. It's made for both dogs and cats and contains naturally occurring taurine (0.08% minimum), a nutrient cats in particular need.
Is Iron Will Raw Basic Rabbit a complete and balanced diet?
No. It's part of Iron Will Raw's Basic line, which is meant for intermittent or supplemental feeding. For long-term feeding, rotate it with complete raw formulas or balance it with guidance from your vet.
Is rabbit good for dogs and cats with food allergies?
Rabbit is a common choice for pets with food sensitivities because many have never eaten it before, and this recipe contains no other proteins. Every pet is different, so ask your vet about running a proper elimination trial.
Is this a low-fat food?
Not really. It's 9% fat as fed, but because it's 73% water that works out to roughly 33% fat on a dry matter basis. If your pet needs a low-fat diet, check with your vet first.
How long does it last once thawed?
Keep thawed packs in the fridge and use them within 2 to 3 days.
Do you deliver frozen raw food near me?
We deliver frozen orders to Toronto, Markham, Richmond Hill, Vaughan, Aurora, Newmarket, Stouffville, Bradford, and nearby areas. Store pickup is also available. See the delivery section above for eligible postal codes.
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