{"product_id":"vital-essentials-ve-soft-nibs-freeze-dried-beef-salmon-entree-for-dogs","title":"Vital Essentials (VE) - Soft Nibs - Freeze-Dried Beef \u0026 Salmon Entree (For Dogs)","description":"\u003cstyle\u003e\n        \/* Scope everything to this container ONLY *\/\n        .collapsible-sections details {\n            margin-bottom: 10px;\n            border: 1px solid #ccc;\n            border-radius: 5px;\n            overflow: hidden;\n        }\n\n        .collapsible-sections summary {\n            font-weight: bold;\n            cursor: pointer;\n            list-style: none;\n            display: flex;\n            align-items: center;\n            padding: 10px;\n            background-color: #f2f2f2;\n        }\n\n        .collapsible-sections summary::before {\n            content: \"+\";\n            font-size: 18px;\n            margin-right: 8px;\n        }\n\n        .collapsible-sections details[open] summary::before {\n            content: \"−\";\n        }\n\n        .collapsible-sections summary::-webkit-details-marker {\n            display: none;\n        }\n\n        .collapsible-sections .content {\n            padding: 10px;\n            background-color: #ffffff;\n        }\n    \u003c\/style\u003e\n\u003cdiv class=\"collapsible-sections\"\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003eDescription\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eThe synergy of land and sea proteins in this entree represents a peak in ancestral canine nutrition. Vital Essentials doesn't just use \"fish meal\"; they incorporate wild-caught salmon with bone, providing a direct source of collagen and calcified minerals that are often missing in terrestrial-only diets. By pairing this with butcher-cut beef, they’ve created a protein profile that hits the full spectrum of essential amino acids required for cellular repair.\u003c\/p\u003e\n\u003cp\u003eTechnically, the Soft Nib format is a masterstroke for nutrient preservation. Most salmon-based kibbles are extruded at high temperatures, which oxidizes the delicate long-chain Omega-3 fatty acids (EPA and DHA), rendering them useless for anti-inflammatory purposes. The 48-hour freeze-drying process locks these oils in their native state. This means the fats your dog is eating are biologically active, supporting cognitive function and joint lubrication.\u003c\/p\u003e\n\u003cp\u003eThe inclusion of beef tripe further elevates this formula. Tripe is a digestive powerhouse, rich in naturally occurring chlorophyll and L. Acidophilus. For dogs with \"touchy\" stomachs or those transitioning from high-carb kibble, the tripe acts as a natural bridge, stabilizing the microbiome while the body adapts to the 99% protein load. It’s a clean-burning fuel. No legume fillers. Pure predatory power.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content\"\u003e\n\u003ctable data-path-to-node=\"16\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eProduct Spec\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eCurrent Detail\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003ePet-Parent Value\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,1,0,0\"\u003e\u003cb data-path-to-node=\"16,1,0,0\" data-index-in-node=\"0\"\u003ePrimary Proteins\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,1,1,0\"\u003eBeef \u0026amp; Wild Salmon\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,1,2,0\"\u003eBalanced energy plus high-level brain support.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,2,0,0\"\u003e\u003cb data-path-to-node=\"16,2,0,0\" data-index-in-node=\"0\"\u003eCaloric Density\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,2,1,0\"\u003e4,540 kcal\/kg\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,2,2,0\"\u003eNutrient-dense; a 14oz bag goes a long way.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,3,0,0\"\u003e\u003cb data-path-to-node=\"16,3,0,0\" data-index-in-node=\"0\"\u003eGuaranteed Analysis\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,3,1,0\"\u003e42% Protein \/ 26% Fat\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"16,3,2,0\"\u003eHigh-fat, low-carb profile mimics the \"Wild Prey\" diet.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eBenefits\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003ctable data-path-to-node=\"13\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eTechnical Spec\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eBenefit\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,1,0,0\"\u003e\u003cb data-path-to-node=\"13,1,0,0\" data-index-in-node=\"0\"\u003eWild-Caught Salmon\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,1,1,0\"\u003eEliminates dull coats and reduces seasonal skin flaking.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,2,0,0\"\u003e\u003cb data-path-to-node=\"13,2,0,0\" data-index-in-node=\"0\"\u003e99% Butcher Cut Protein\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,2,1,0\"\u003eHigh bioavailability means less \"output\" in the backyard.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,3,0,0\"\u003e\u003cb data-path-to-node=\"13,3,0,0\" data-index-in-node=\"0\"\u003e\"Soft-Set\" Freeze Drying\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,3,1,0\"\u003eEasy to crumble for seniors; no \"rock-hard\" nuggets.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,4,0,0\"\u003e\u003cb data-path-to-node=\"13,4,0,0\" data-index-in-node=\"0\"\u003eWhole Animal Organs\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan data-path-to-node=\"13,4,1,0\"\u003eNatural source of Taurine and CoQ10 for heart health.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIngredients\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cdiv class=\"wt-collapse__target\" id=\"ProductInfoTab-product_information_tab_7gpgbP\"\u003e\n\u003cdiv class=\"wt-collapse__target--text\"\u003e\n\u003cdiv class=\"wt-collapse__target__content rte\" data-product-info-content=\"product_information_tab_7gpgbP\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"text-lg\"\u003eBeef with bone, beef lung, beef liver, beef kidney, salmon with bone, beef heart, beef tripe, tricalcium phosphate, fish oil, mixed tocopherols (preservative), vitamin E supplement, zinc amino acid complex, iron amino acid complex, copper amino acid complex, manganese amino acid complex\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eGuaranteed Analysis\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003ctable style=\"width: 100%; height: 88.3752px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 73.9972%; height: 19.5938px;\"\u003eCrude Protein \/ Protéines brutes (min)\u003c\/td\u003e\n\u003ctd style=\"width: 23.2202%; height: 19.5938px;\"\u003e42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 73.9972%; height: 19.5938px;\"\u003eCrude Fat \/ Matières grasses brutes (min)\u003c\/td\u003e\n\u003ctd style=\"width: 23.2202%; height: 19.5938px;\"\u003e26%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 73.9972%; height: 19.5938px;\"\u003eCrude Fiber \/ Fibres brutes (max)\u003c\/td\u003e\n\u003ctd style=\"width: 23.2202%; height: 19.5938px;\"\u003e6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd style=\"width: 73.9972%; height: 19.5938px;\"\u003eMoisture \/ Humidité (max)\u003c\/td\u003e\n\u003ctd style=\"width: 23.2202%; height: 19.5938px;\"\u003e8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 10px;\"\u003e\n\u003ctd style=\"width: 73.9972%; height: 10px;\"\u003eEnergy \/ Énergie\u003c\/td\u003e\n\u003ctd style=\"width: 23.2202%; height: 10px;\"\u003e4540 kcal\/kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eFeeding Guideline\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003eEvery dog is unique, and their raw feeding plan should be too. Factors like age, weight, and activity level all play a role in how much to feed. Puppies, pregnant, and nursing dogs may need up to twice as much as an adult dog. Dogs can be more selective eaters than cats, so transitioning to raw often takes extra patience and time. A gradual approach is the best way to help your dog adjust to new flavors and textures while supporting healthy digestion.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFull Raw Feeding\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen transitioning completely to raw, start with 25% raw and 75% current food. Increase the raw portion gradually each day until you reach 100% raw over 7–10 days. This slow transition helps your dog's digestive system adjust comfortably.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMixed Feeding (Raw + Kibble or Canned)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYou can also feed raw alongside your dog’s current diet. Begin with a small amount of raw (such as a spoonful mixed in) and slowly increase the portion at a pace your dog accepts. Some dogs adjust quickly, while others may need more time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePicky Eater or Sensitive Stomach?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eChoose a single protein and extend the transition period to 2–3 weeks or longer. This slower approach helps with digestion and allows your dog to get comfortable with the taste, smell, and texture of raw food.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNot Sure Where To Start?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse our Nutrition Calculator to get personalized feeding amounts based on your dog’s weight, activity level, and current diet.\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003ePet Weight\u003c\/th\u003e\n\u003cth\u003eFull Raw Feeding\u003c\/th\u003e\n\u003cth\u003eMixed Feeding\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXX-Small (6 lbs)\u003c\/td\u003e\n\u003ctd\u003e1 cup\u003c\/td\u003e\n\u003ctd\u003e1\/4 cup\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eX-Small (12 lbs)\u003c\/td\u003e\n\u003ctd\u003e1 2\/3 cups\u003c\/td\u003e\n\u003ctd\u003e3\/8 cup\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmall (18 lbs)\u003c\/td\u003e\n\u003ctd\u003e2 1\/4cups\u003c\/td\u003e\n\u003ctd\u003e1\/2 cup\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedium (25 lbs)\u003c\/td\u003e\n\u003ctd\u003e2 3\/4 cups\u003c\/td\u003e\n\u003ctd\u003e2\/3 cup\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLarge (50 lbs)\u003c\/td\u003e\n\u003ctd\u003e4 2\/3 cups\u003c\/td\u003e\n\u003ctd\u003e1 1\/8 cups\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eX-Large (100 lbs)\u003c\/td\u003e\n\u003ctd\u003e7 1\/3 cups\u003c\/td\u003e\n\u003ctd\u003e2 cups\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"font-bold\"\u003e14oz\u003c\/span\u003e\u003cspan\u003e bag contains about \u003c\/span\u003e\u003cspan class=\"font-bold\"\u003e8\u003cspan\u003e \u003c\/span\u003ecups\u003c\/span\u003e\u003cspan\u003e of food.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003ePro-Tip\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp data-path-to-node=\"19\"\u003eThe \"Salmon-Tea\" Hydration Hack: For dogs that are reluctant to drink water during the dry Canadian winter, take three Beef \u0026amp; Salmon Soft Nibs and crush them into a fine silt. Whisk this into a bowl of lukewarm water. The salmon oils will create an iridescent \"scent slick\" on the surface that triggers a dog's natural lap-reflex, ensuring they stay hydrated while getting a raw snack.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eFrequent Asked Questions\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003e\u003cstrong\u003eIs Vital Essentials Beef \u0026amp; Salmon good for dogs with skin allergies?\u003c\/strong\u003e\u003cbr\u003eYes. The wild-caught salmon provides high levels of Omega-3 fatty acids which are naturally anti-inflammatory. This helps soothe itchy skin and promotes a thicker, shinier coat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use these Soft Nibs as a meal topper?\u003c\/strong\u003e\u003cbr\u003eAbsolutely. You can mix in 20% Soft Nibs with your dog's current kibble to provide a \"raw boost\" of vitamins and minerals without a full dietary overhaul.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes this food need to be rehydrated?\u003c\/strong\u003e\u003cbr\u003eWhile you can feed them dry, rehydrating with warm water or bone broth is recommended to help with digestion and to ensure your dog is getting enough moisture in their diet.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat Pet Parents Are Saying About This Product\u003c\/summary\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp data-path-to-node=\"5,0,0\"\u003eCanadian pet parents in drier climates (think Calgary or Saskatoon) are reporting a \"60-day coat transformation.\" The combination of raw beef organs and wild-caught salmon oil is effectively curing the \"winter itch\" without the need for additional supplements.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5,1,0\"\u003eThe \"Sea-Scent\" is real. Because this formula uses 99% raw animal protein including salmon skin and bone, the aroma is quite industrial when the bag is first opened. Pro-tip: It’s olfactory gold to your dog, but you might want to store the bag in a sealed container if your kitchen ventilation is subpar.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003cdiv aria-hidden=\"false\" aria-labelledby=\"link-id1\" role=\"tabpanel\" id=\"smart-tabs-content-1\" class=\"smart-tabs-content-block smart-tabs-content-block-clone\" tabindex=\"0\"\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff8000;\"\u003e\u003ca href=\"https:\/\/armorthepooch.ca\/collections\/vital-essentials\" title=\"https:\/\/armorthepooch.ca\/collections\/vital-essentials\" style=\"color: #ff8000;\"\u003eSee All Items by Vital Essentials \u0026gt;\u003c\/a\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection\u003e\u003c\/section\u003e","brand":"Freedom Pet Supplies","offers":[{"title":"14oz","offer_id":42008039260195,"sku":"360-68021","price":48.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0054\/7320\/6307\/files\/VitalEssentials_VE_-SoftNibs-Freeze-DriedBeef_SalmonEntree_ForDogs.webp?v=1773504131","url":"https:\/\/armorthepooch.ca\/products\/vital-essentials-ve-soft-nibs-freeze-dried-beef-salmon-entree-for-dogs","provider":"ARMOR THE POOCH","version":"1.0","type":"link"}